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Generation Z doesn’t play by the same rules, or wait for permission. They don’t stand for social injustice or splash cash with reckless abandon. They innovate. They influence. They side-hustle. They disrupt. That’s why we created Gen Z Planet – a research and advisory firm – to help businesses harness the creativity, power, and opportunity, this switched-on generation has to offer.

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Helping you embrace the Gen Z way


Stay ahead of the game with our fresh, thought-provoking and action-oriented insights to ensure you make sharper decisions at every turn.

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Workshops & Keynotes

Increase your organizational IQ with our engaging sessions and workshops and quickly bring your entire team up to speed on what Gen Z’s up to.

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Innovate faster, communicate better and grab every Gen Z opportunity by working closely with us on your Gen Z strategies.


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Turn the page

It’s one thing to claim to be a Gen Z expert. Quite another to write an entire book to back it up. And we’re talking a proper book, with a fancy ISBN number and everything. So, what can you expect from this insightful tome? Think of it as the ultimate guide to understanding the next generation of culture creators, employees and consumers. Or as a compass that helps you better navigate an audience that cares more about purpose driven brands than simply what’s brand new.

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In the news

We’re always busy spreading the good Gen Z word. Check out our latest

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Don’t miss our latest blogs and hot takes on how Gen Z is changing everything.

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Contact us

Got a burning Gen Z question? Just drop us an email or check us out on Social. Our DMs are always open.

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