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Spreading the word

While we’re not really big on bragging, we’ve been quoted in the press quite a bit lately.  And it’s all down to our relentless ambition to spread the good Gen Z word at every turn and spark positive conversation and change. Below are just a few of our recent stories.

What Does Gen Z Think of Goop?

What Does Gen Z Think of Goop?

Gwyneth Paltrow is positioning her l brand for a new ...
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The Wall Street Journal
What’s the deal with ‘lazy girl jobs’?

What’s the deal with ‘lazy girl jobs’?

(Hint: It’s not laziness.) ...
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The Boston Globe
Augmenting Beauty with Generation Z

Augmenting Beauty with Generation Z

Alternating between unapologetic body acceptance and inherited oppressive ideals ...
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LSN Global
GEN Z LIPSTICK BEAUTY

Is Lipstick Licked?

Gen Z is playing a prominent role in the recomposition ...
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Beauty Independent
GEN Z FOOD

More Chicken, Lighter Beer, Pink Drinks

Companies Craft New Products for Gen Z Tastes ...
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WSJ
New report: Gen Z is rewriting the beauty industry rulebook

New report: Gen Z is rewriting the beauty industry rulebook

In the Eye of the Beholder – a new report ...
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PR Newswire
Gen Z is coming for the housing market

Gen Z is coming for the housing market

A growing number of Gen Zers are turning to real-estate ...
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INSIDER
Morphe Cosmetics is closing all U.S. retail stores

Morphe Cosmetics is closing all U.S. retail stores

It  could further hurt its reputation among Generation Z consumers ...
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NBC News
‘TikTok Made Me Buy It’ Is Only the Beginning

‘TikTok Made Me Buy It’ Is Only the Beginning

Social commerce is booming in the US, but it’s still ...
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BuiltIn
Resonating with Gen Z IRL and URL

Resonating with Gen Z IRL and URL

Q&A with Gen Z Planet founder ...
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SHE Media
Secondhand Luxury Watch Sales Set To Grow 75% Thanks to  Gen Z ...

Secondhand Luxury Watch Sales Set To Grow 75% Thanks to Gen Z …

Like their elders , Gen Z and millennial consumers want ...
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GO BankingRates
How Fruit of the Loom is refreshing its brand to appeal to younger shoppers

How Fruit of the Loom is refreshing its brand to appeal to younger shoppers

More and more legacy brands are revamping their look to ...
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Modern Retail

Latest Podcasts

Gen Z and the Metaverse

Only Webinars

Understanding Gen Z’s Expectations and Behaviors

TouchNet's Focus Podcast

How to tailor business storytelling to Gen Z

The Business Storytelling Show

The Future of Work is Generation Z

The Dan Smolen Experience

Future of Work Sherpa Dan Smolen interviews author Hana Ben-Shabat. She illustrates...

Generation Z Myths and Realities – a Webinar

Luxury Institute

Did you know this about Gen Z? What are we missing?

Voxpopme ReelTalk

Generation Z is here and there is so much to discover and...

Capturing the hearts and minds of Generation Z

INNOCOS

As the power of the Gen Z consumer continues to rise, and...

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Blog & Ideas

Don’t miss our latest blogs and hot takes on how Gen Z are shaping brands and driving change.

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Book & Reports

The Gen Z world is complex and fast changing. Grab a copy of our book or one of our reports to stay ahead of the game.

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