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Spreading the word

While we’re not really big on bragging, we’ve been quoted in the press quite a bit lately.  And it’s all down to our relentless ambition to spread the good Gen Z word at every turn and spark positive conversation and change. Below are just a few of our recent stories.

Luxury and Gen Z

Virgil Abloh Is The King Of Culture. Luxury Wants In.

Many in the industry see the move as a sign ...
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Luxury Society
MULTIGENERATIONAL WORKPLACE

4 Strategies to Help Gen Z & Millennials Work Better Together

Five generations of employees will be working together under one ...
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Inc. Magazine
GEN Z 360 BACK AND FRONT COVERS

A new book and a one-of-a-kind VR book launch

Gen Z 360 explores the effects of Generation Z on ...
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PR Newswire
GEN Z and TikTok

From Aerie to Zara, retailers turn TikTok videos into sales

Retailers have seen a number of products become viral sensations ...
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CNBC
lady holding on rail by the sea front

Can Fashion’s Powerful Influencer Help Tod’s?

Is it a marketing ploy or a genuine effort to ...
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Luxury Society
digital marketing summit banner

Gen Z Planet to keynote digital marketing summit

The beginning of a new year has unfortunately not (yet) ...
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Digital Marketing Summit
lady applying lipstick using her phone as a mirror

Beauty’s New Frontier…from VR to Live Streaming

­­If 2020 accelerated any trends in beauty, it’s that immersive, ...
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Forbes
lady holding sparkling candle with lights

What the pandemic has cemented about Gen Z

The pandemic may stick out as a uniquely disruptive event ...
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Retail Dive
Who is Gen Z

How to Sell to Students When Campus Is Closed

Brands like Aerie and VS Pink relied on in-person student ...
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Business of Fashion
Gen Z consumers and values

‘USPS Merch,’ Stamps Receive Breakout Support, Much of It From Gen Z

Searches for “USPS merch” were up 900 percent last month ...
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WWD
GEN Z and Money

How the Coronavirus Changed Gen Z’s Views About Money

A financially conservative generation that expected good times has seen ...
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The Financial Brand
gen zers walking and playing with phones

Studies Find COVID-19 Has Solidified Gen Z’s Core Values

The pandemic is a defining moment in the lives of ...
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WWD

Latest Podcasts

How to tailor business storytelling to Gen Z

The Business Storytelling Show

Understanding the Unique World of Gen Z

Retail Leader

The Future of Work is Generation Z

The Dan Smolen Experience

Future of Work Sherpa Dan Smolen interviews author Hana Ben-Shabat. She illustrates...

Generation Z Myths and Realities – a Webinar

Luxury Institute

Gen Z 360 : the effects of Gen Z on Culture, Work & Commerce

Business Book Shelf Podcast

Gen Z at work: recruiting and working with the next generation

School for Startups

Jim Beach from School for Startups talks to Hana about recruiting and...

Did you know this about Gen Z? What are we missing?

Voxpopme ReelTalk

Generation Z is here and there is so much to discover and...

Capturing the hearts and minds of Generation Z

INNOCOS

As the power of the Gen Z consumer continues to rise, and...

What we do

Change-driving research. Engaging workshops. Bespoke advisory services. We’ve got all your Generation Z requirements covered.

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Blog & Ideas

Don’t miss our latest blogs and hot takes on how Gen Z are shaping brands and driving change.

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Book & Reports

The Gen Z world is complex and fast changing. Grab a copy of our book or one of our reports to stay ahead of the game.

Read all about it

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