Spreading the word

While we’re not really big on bragging, we’ve been quoted in the press quite a bit lately.  And it’s all down to our relentless ambition to spread the good Gen Z word at every turn and spark positive conversation and change. Below are just a few of our recent stories.

Who is Gen Z

How to Sell to Students When Campus Is Closed

Brands like Aerie and VS Pink relied on in-person student ...
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Business of Fashion
Gen Z consumers and values

‘USPS Merch,’ Stamps Receive Breakout Support, Much of It From Gen Z

Searches for “USPS merch” were up 900 percent last month ...
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WWD
GEN Z and Money

How the Coronavirus Changed Gen Z’s Views About Money

A financially conservative generation that expected good times has seen ...
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The Financial Brand
gen zers walking and playing with phones

Studies Find COVID-19 Has Solidified Gen Z’s Core Values

The pandemic is a defining moment in the lives of ...
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WWD
BLM and Gen Z

In aftermath of George Floyd’s death, Gen Z may help us heal

Teens organized some of this month’s major protests. And it ...
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San Francisco Chronicle
Gen Z Brands

The New Rules for Going Direct-to-Consumer & how to do it in 2020

With increased competition and costs mounting, the playbook for selling ...
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Business of Fashion
Gen Z Shopping

The Decade Beauty Retail Stepped Out From Behind the Counter

There's been a shift in influential beauty brands from those ...
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Fortune
Gen Z fashion

The Brands that Teens Built: the Changing Landscape of Teen Retailers

The rise of social media and e-commerce coupled with the ...
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Business of Fashion
lady with red lips and a hood in the snow

How to Get On Gen Z’s Wish List This Season. What Brands Need to Know

A unique assortment is just one part of the challenge, ...
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Retail Dive
interior of kids retail shop

Could Adding a Children’s Wear Category Save Some Apparel Brands?

By Vicky Young ...
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Sourcing Journal

Latest Podcasts

The Gen Z Effect

HRMixtape

March 21, 2023

genzhbs / March 21, 2023

What You Need to Know About Gen Z in the Workplace

Paylocity

December 21, 2022

genzhbs / December 21, 2022
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Gen Z and the Metaverse

Only Webinars

December 17, 2022

genzhbs / December 17, 2022

Understanding Gen Z’s Expectations and Behaviors

TouchNet's Focus Podcast

June 21, 2022

genzhbs / June 21, 2022

How to tailor business storytelling to Gen Z

The Business Storytelling Show

May 18, 2022

Jon Woodrow / May 18, 2022

Understanding the Unique World of Gen Z

Retail Leader

April 4, 2022

genzhbs / April 4, 2022

The Future of Work is Generation Z

The Dan Smolen Experience

March 18, 2022

genzhbs / March 18, 2022
Future of Work Sherpa Dan Smolen interviews author Hana Ben-Shabat. She illustrates...

Generation Z Myths and Realities – a Webinar

Luxury Institute

September 30, 2021

genzhbs / September 30, 2021

Gen Z 360 : the effects of Gen Z on Culture, Work & Commerce

Business Book Shelf Podcast

September 21, 2021

CHRISTOPHER KENTISH / September 21, 2021

Gen Z at work: recruiting and working with the next generation

School for Startups

September 14, 2021

CHRISTOPHER KENTISH / September 14, 2021
Jim Beach from School for Startups talks to Hana about recruiting and...

Did you know this about Gen Z? What are we missing?

Voxpopme ReelTalk

August 5, 2021

CHRISTOPHER KENTISH / August 5, 2021
Generation Z is here and there is so much to discover and...

Capturing the hearts and minds of Generation Z

INNOCOS

July 14, 2021

CHRISTOPHER KENTISH / July 14, 2021
As the power of the Gen Z consumer continues to rise, and...

What we do

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Blog & Ideas

Don’t miss our latest blogs and hot takes on how Gen Z are shaping brands and driving change.

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Book & Reports

The Gen Z world is complex and fast changing. Grab a copy of our book or one of our reports to stay ahead of the game.

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